Author

Ioana Cozma

Content Strategist & SEO Specialist

Ioana writes about growth marketing, paid media, influencer marketing, UGC, and content strategy—turning research and industry data into practical guidance for brands focused on customer acquisition, performance, and search visibility.

Trusted by:Axify, Content Allies, Creative Milkshake, Recovered

Based in Romania

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Growth Marketing, Paid Media, Influencer Marketing, UGC, Content Strategy, Marketing Analytics, SEO

Ioana holds a Ph.D. in Communication Sciences, earned in 2014 with a thesis on The Rhetoric of Advertising: Its Impact on Interpersonal Communication. She has written on advertising and persuasion since completing her doctorate, and has spent recent years translating that research background into practical content and SEO strategy for clients across software, e-commerce, and consumer brands.

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Legacy Brand Marketing: The Digital Playbook for Staying Relevant

September 11, 2026

A creator recording beside a ring light near a window.

Global Influencer Marketing: How to Build Campaigns That Scale Across Markets

September 11, 2026

Amazon Advertising Examples That Actually Drive Sales: 12 Real Campaigns, Formats & What Works in 2026

September 10, 2026

A group discussing documents and a laptop around a meeting table.

Influencer Marketing RFP Template: What to Include and How to Choose the Right Agency

September 11, 2026

A laptop and small accessories on a sunlit desk.

Top Fintech Marketing Agencies (2026): Paid Social, Creators, and Compliance-Cleared Performance Creative

September 11, 2026

Two people smiling and working together at a laptop.

Top CPG Influencer Marketing Agencies (2026): Ranked by Retail Results, Not Follower Counts

September 11, 2026

11 Best Micro-Influencer Marketing Agencies: Small Creators, Big Impact

September 1, 2026

Digital Marketing Agencies in Atlanta Buyer-Safe Picks

Call These Digital Marketing Agencies in Atlanta For Better Growth

June 5, 2026

Programmatic Media Buying Explained (Without the Hype)

April 17, 2026

90 Customer Retention Statistics (2026): Benchmarks, Churn Rates & Tactics

April 3, 2026

Performance Creative Pricing Guide 2026: UGC Ads, B-Roll Ads, Mashups, and Other Paid Social Formats

March 25, 2026

Growth Marketing Agencies for Fast-Rising NYC Brands

February 24, 2026

Ioana Cozma

Legacy Brand Marketing: The Digital Playbook for Staying Relevant

Global Influencer Marketing: How to Build Campaigns That Scale Across Markets

Amazon Advertising Examples That Actually Drive Sales: 12 Real Campaigns, Formats & What Works in 2026

Influencer Marketing RFP Template: What to Include and How to Choose the Right Agency

Top Fintech Marketing Agencies (2026): Paid Social, Creators, and Compliance-Cleared Performance Creative

Top CPG Influencer Marketing Agencies (2026): Ranked by Retail Results, Not Follower Counts

11 Best Micro-Influencer Marketing Agencies: Small Creators, Big Impact

Call These Digital Marketing Agencies in Atlanta For Better Growth

Programmatic Media Buying Explained (Without the Hype)

90 Customer Retention Statistics (2026): Benchmarks, Churn Rates & Tactics

Performance Creative Pricing Guide 2026: UGC Ads, B-Roll Ads, Mashups, and Other Paid Social Formats

Growth Marketing Agencies for Fast-Rising NYC Brands

Let’s make something cool.