How is pet UGC different from regular UGC?

The creators and the shots. Pet UGC works best with a real owner and a real pet on camera, so casting matters as much as the script. Briefs also set limits on what creators can say about health and nutrition.

Can creators use their own pets?

Yes. Creators film their own pets at home, which keeps the content natural. We match them to your product, for example by size, age or diet.

Can trainers or groomers appear in UGC?

Yes. We check their credentials and audience, and brief them on what they can say about your product.

Can we run the videos as ads?

Yes. Usage rights are agreed before filming, and approved videos are cut for Meta and TikTok feeds so they can run as paid ads.

Do you handle FTC disclosure for creators?

Yes. Every brief includes disclosure instructions, and we review content before publication to follow FTC guidance and platform requirements.

Pet UGC agency for content real pet owners trust

Pet owners spot staged ads quickly. We produce UGC with real owners and their pets, briefed around what your product does and cut for Meta and TikTok.

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Customer recording a user-generated video about a health product

What our pet UGC team delivers

Owner and pet creators

Everyday owners film their own dog or cat using your product. We check each creator’s audience and content history, and brief them on what to show.

Trainer and groomer voices

Pet professionals explain how a product works in their own words. We check credentials and brief them on what they can say about your product.

Unboxing and first-try videos

The first sniff, taste or try is easy to film and easy to follow. We brief creators on shots that show the product clearly.

Routine and day-in-the-life content

Feeding, walks, grooming and bedtime show a product in use, filmed the way owners already film.

Claim limits in the brief

Every brief lists what creators can say about nutrition, health and results, and where the source sits, so fewer videos need rewrites.

Casting and usage rights

We match creators to your product, such as a large-breed dog or a senior cat, and agree usage rights up front so approved videos can run in paid placements.