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Certified partners
A hybrid organic-acquisition strategy leveraging authentic, real-feel UGC content, amplified to drive organic sign-ups at competitive rates across European and North American markets.
35%
Increase in monthly sign-ups
Yubo is a social-discovery app where young people meet and make friends through live streams and shared interests. Growth spans continents, with sign-ups driven by content that feels authentically peer-to-peer.
Industry: Social networking / Live social app / Consumer tech
Audience: Younger social users across European and North American markets.
Why inBeat: Yubo needed a hybrid organic-acquisition strategy using real-feel UGC, amplified to drive sign-ups efficiently across markets.
Yubo needed to scale UGC efficiently across continents while keeping content fresh — producing authentic, real-feel creator content that could be amplified to drive organic-style sign-ups at competitive rates in multiple markets at once.
inBeat paired authentic creator content with a testing framework built for UGC, producing real-feel content amplified for efficient sign-ups across markets.
5
Different continents
50+
Different local creators
35%
Increase in monthly sign-ups
Performance-based UGC powering a hybrid organic-acquisition strategy across European and North American markets.
Run creative and CRO in parallel. Experiments on both sides compounded gains, so amplified UGC kept converting as the strategy scaled across continents.
inBeat tested ad creative alongside conversion paths, iterating on both with local creators across five continents.
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