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Certified partners
We completely revised the organic strategy, taking over their social media on TikTok, Instagram, X, YouTube, and Pinterest. How to grow Tips & Tricks
5x
Increase in organic content reach
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Linktree is the link-in-bio tool that millions of creators and brands use to route their audience from a single social profile to everywhere else. Its growth is inherently social and organic — the product lives where creators already are.
Industry: Creator tools / SaaS / Link-in-bio
Audience: Creators, small businesses and brands managing a multi-platform presence.
Why inBeat: Linktree wanted to scale organic reach with platform-native series content across TikTok, Instagram, X, YouTube and Pinterest.
Linktree set out to scale organic reach without leaning on paid — which meant producing platform-native content good enough to earn its own distribution across five very different networks, each with its own format language.
inBeat rebuilt the organic strategy from the ground up, taking over the channels and structuring output into recurring 'how to grow' series engineered for momentum.
5x
Increase in organic content reach
8
Content series
10M
More than 10M views
Full organic social management across TikTok, Instagram, X, YouTube and Pinterest, built around repeatable content series rather than one-off posts.
Series over singles. Designing repeatable formats let each post compound on the last, building durable reach and an audience that returned for the next episode instead of scrolling past a stray upload.
inBeat produced the series consistently across all five platforms, tuning each cut to the host network so the same idea landed natively everywhere.
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