Hurom

Reducing CPA by 65% by leveraging performance-optimized UGC creatives to make the brand more relatable and increase its trustworthiness.

The Challenge

Rising CPAs stemming from creative fatigue and outdated, overly promotional ad designs.

Low profitability due to increased marketing cost and low ROAS, and over-dependence on promotional discounts and sales-driven messaging to meet desired sales targets.

The Solution

Shift from an ‘always on sale’ approach to a ‘health-focused’ messaging strategy, addressing key health concerns such as gut health, skin issues, and more.

Dedicated creative strategist analyzing the performance of various factors of UGC such as hooks analysis, variation of CTAs, social proof, etc. to find the best performing recipe for ongoing UGC content strategy.

36%

CAC reduction

2.5x

Increase in ROAS

60%

Reduction in CPA

200+ online brands trust inBeat Agency

7-Eleven logo in red colourgot milk? logo in red colourYoutube logo in red colourprose logoHopper logo in red colourSquare  logo in red colourBluehouse Salmon logo in red colourNordstrom logo in red colourMogo logoNestle logo in red colourBumble logo in red colourb.tan logo in red colourDisney logo in red colourNYC VOTES logo in red colourNew Balance logo in red colour
7-Eleven logo in red colourgot milk? logo in red colourHopper logo in red colourSquare  logo in red colourBumble logo in red colour
Bluehouse Salmon logo in red colourMogo logo in red colourNordstrom logo in red colourYoutube logo in red colourNestle logo in red colour
b.tan logo in red colourNYC VOTES logo in red colourprose logoDisney logo in red colourNew Balance logo in red colour