How Greenpark worked with micro influencers in various niches to derive brand awareness and produce consistently high performing content.
New App launch, need to create brand awareness + acquire new users at the unit economic cost. Ad creatives competing with big players in the industry with big budgets – need to stand out and provide better consumer experience.
Brainstorming creative concepts, hooks, CTAs and scripts with creative director and strategist to come up with a performance based strong UGC content that outperforms competitors content to get better CPMs.
Spend Increase
CPI Reduction
Daily Installs Increase