David writes about performance marketing, paid media, and the creator economy - sharing practical strategies from building Fieldtrip and working with 200+ DTC brands on customer acquisition.
David co-founded inBeat and is CEO of Fieldtrip, the agency network it sits inside. He has spent his career in performance creative and paid media, working with brands including P&G, NielsenIQ, Linktree, and Bumble. With more than 200 direct-to-consumer companies as clients, David has focused much of his recent work on the problem that led him to build Fieldtrip: strategy, creative, and media typically get split across separate agencies — and brands pay for that gap in wasted budget and inconsistent results.