Show people how your product fits into their lives. We source creators, produce user-generated content and test new versions for your ads, in French, English or both.

If the same few ads carry your account, your team needs more than another edit. We help Montreal brands turn product benefits into creator videos people can understand quickly. Each brief starts with your audience, the job your product does and what you want viewers to do next.
We cast for product knowledge, delivery and the audience you need to reach. For Quebec campaigns, language and tone belong in the casting brief from the start.

Product demos, customer stories and short videos give your team different ways to explain the offer. We plan hooks and edits together so each shoot gives you useful variations.

We compare creative against the campaign goal, including conversion rate and cost per acquisition. The next round builds on what people watched, clicked and bought.

We start with your product, customers and existing creative. Then we agree on the languages, formats and usage rights for the first batch.
Creators film against the brief, your team reviews the assets and we prepare the agreed edits. If paid testing is in scope, campaign results tell us which ideas deserve another round.
Every video has a message to communicate and an action to encourage.
We plan casting and scripts for the people you need to reach.
We plan variations around questions your campaign needs to answer.
Rights, approval steps and deliverables are agreed before production.