A Framework to scale mobile advertising through TikTok ads

In this whitepaper, we cover :

  • How to create a content “engine” to scale your media buying by leveraging micro-influencers
  • How to slash your CPAs by 70% by constantly testing new content angles.
  • How to avoid ad fatigue by repurposing content and generating new assets on an ongoing basis.


We aggregated anonymous information from multiple clients’ accounts. Additionally, we interviewed user acquisition experts from leading mobile applications overseeing hundreds of millions of dollars in ad spend.

About us

This whitepaper is brought to you by inBeat, a UGC-centric platform that helps online brands work with top creators that have a track record for creating high-performing UGC ads.